Privacy policy

FLORENCE MARKERT, with its registered office at Place Casa-Blance 1, 1219 Geneva/Vernier, Switzerland contact@florencemarkert.ch, informs users of its website, www.florencemarkert.ch, as well as its customers, through this privacy policy, of the data processing it carries out in its capacity as data controller.

In accordance with the Federal Data Protection Act (FPA, RS 235.1), which came into force on 1 September 2023, our Policy specifies how Florence Markert Sàrl collects, uses, stores and protects the personal data of users of its website.

Article 1 – Scope of application

This privacy policy (hereinafter referred to as the “Policy”) applies regardless of the means or medium used to access our website.

It describes the conditions under which we collect, use and store information about you when you browse our website, as well as the choices available to you regarding the collection, use and disclosure of this information. This Policy also applies to all the services we provide as part of our business activities.

By accessing our website or entering into a contract with us, you acknowledge that you have read and understood this Policy and agree to be bound by the terms and conditions set forth herein.

Article 2 – Responsible for collecting personal data

Personal data collected, particularly in connection with the creation of a personal account, browsing the website, processing orders and monitoring commercial relations, is processed by FLORENCE MARKERT. As the entity responsible for processing the data it collects, FLORENCE MARKERT undertakes to comply with the legal provisions in force concerning the protection of personal data.

Article 3 – Data collected

When you visit our website, we may collect the following information about you:

  • Your IP address
  • The date and time of your visit
  • The browser used
  • The brand of the equipment you are connecting with.

Furthermore, when you submit a contact request or subscribe to our newsletter, we collect the following information with your consent:

  • Your first and last name
  • Votre adresse électronique
  • Your e-mail address

When you authorise a third-party social network (such as Facebook, X, LinkedIn, YouTube, etc.) to share information with us, we may receive public data from your profile, such as your name, email address, gender, date of birth, profile picture, user ID, and list of friends. To learn more or stop sharing your data, please review the terms of service for these social networks.

Article 4 – Purpose of the data collected

As the controller of personal data collected on our website, FLORENCE MARKERT may use your data for various purposes: to facilitate navigation on the website, to manage and track the services ordered, to prevent and combat computer fraud, to improve the browsing experience, to conduct satisfaction surveys and to carry out communication campaigns.

It should be noted that these objectives do not necessarily apply to all users.

Article 5 – Cookies

When browsing our website, data may be stored in your browser or retrieved, usually in the form of cookies (Matomo, Google Analytics). This information, which relates to your preferences, your device or yourself, is mainly used to ensure the proper functioning of the website. By using our website, you expressly consent to FLORENCE MARKERT placing a cookie file on your device.

5.1 Necessary cookies

These cookies are essential for the website to function properly and cannot be disabled in our systems. They are usually generated in response to actions you have taken, such as logging in or filling out forms, for which you have requested a service. You can configure your browser to block these cookies or receive a notification when they are present, but this may affect certain features of the site.

5.2 Performance cookies

These cookies enable us to count the number of visits and identify traffic sources in order to analyse and optimise the performance of our website. They also help us identify the most and least visited pages and understand how users navigate the site.

5.3 Cookies for targeted advertising

These cookies may be placed on our website by our advertising partners. They are used by these companies to create a profile of your interests and offer you targeted advertising on other websites. You can disable them via your browser’s security settings.

Article 6 – Data security and confidentiality

Appropriate security measures, both technical and organisational, have been implemented in accordance with legal requirements and best practices to protect your data against manipulation, loss, destruction, disclosure or unauthorised access, taking into account potential risks.

Article 7 – Retention period

The data is retained for the period necessary for the purpose of the processing, subject to legal retention obligations.

Article 8 – Your rights

You may request access to, rectification, transfer or deletion of your personal data. To do so, please contact us at the following address: contact@florencemarkert.ch.

Article 9 – Exclusive ownership of FLORENCE MARKERT

The website and all its components are the exclusive property of the FLORENCE MARKERT brand. Any reproduction or representation, in whole or in part, of the pages, data or any other content of the website, by any means or medium whatsoever, is strictly prohibited without the prior consent of the FLORENCE MARKERT brand and constitutes an infringement of copyright.

The trademarks, designs, documents and all elements created for this website are also the exclusive property of the FLORENCE MARKERT brand. Any use, reproduction or exploitation of these elements, in any form whatsoever, is prohibited.

Article 10 – Updates

This Policy may be amended in line with legal, operational or strategic developments. Any updates will be published on this page. We therefore invite you to consult it regularly.

Article 11 – Jurisdiction and applicable law

This policy is governed by Swiss law. Any dispute shall fall under the exclusive jurisdiction of the courts of Florence Markert’s registered office, namely the canton of Geneva (Switzerland).

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